# Reteno Integration

Learn how to integrate Reteno with Amplitude to streamline your data and customer insights.

Source: https://amplitude.com/en-us/integrations/reteno

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###### MARKETING AUTOMATION

# Reteno

Reteno is an AI messaging platform for app user retention. It’s designed to convert idle users into regulars through personalized push notifications, in-apps, emails, SMS, and more.

[Get Started](https://app.amplitude.com/signup)

### What Reteno does

Reteno is an AI messaging platform for app user retention. It’s designed to convert idle users into regulars through personalized push notifications, in-apps, emails, SMS, and more. In Reteno, mobile teams can get predictable campaign results, launch ready-made ones in minutes, and manage them without developers.

How this integration with Amplitude works

The Reteno-Amplitude integration makes it breezy to automate the simultaneous streaming of user and event data between your app and both platforms.

Use cases

Run behavior-triggered campaigns in Reteno to advance and retain users across different lifecycle stages.

Enrich Reteno's 360-degree user profiles for pinpoint segmentation and message personalization.

Harness powerful Amplitude analytics to experiment, optimize, and fine-tune your app marketing efforts.

Considerations

Amplitude and Reteno match user profiles by device\_id. By default, both the Reteno SDK and the Amplitude SDK use the same device\_id on iOS. On Android, you must pass the Amplitude device\_id to Reteno to ensure accurate matching.

[View all integrations ](/integrations)

### Start building on Amplitude

[Get started for free](https://app.amplitude.com/signup?siteLocation=integrations-page)