# Heatmaps

Amplitude’s Heatmapping feature builds on our current Session Replay providing customers with a visual, macro-level view of user engagement. It highlights where users are clicking, scrolling, and engaging most on site or app, helping teams uncover behavioral patterns and trends to make data-driven decisions that enhance product design, content placement, and overall user experience.

Source: https://amplitude.com/en-us/releases/heatmaps

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Session ReplayMar 31, 2025

[\[All updates\]](/releases)

### Heatmaps

Joseph Jin

**Description:** Amplitude’s Heatmapping feature builds on our current [Session Replay](https://amplitude.com/docs/session-replay) providing customers with a visual, macro-level view of user engagement. It highlights where users are clicking, scrolling, and engaging most on site or app, helping teams uncover behavioral patterns and trends to make data-driven decisions that enhance product design, content placement, and overall user experience. It automatically generates up to 10 default heatmaps for the highest-traffic pages.

**Availability:** Heatmaps are available to customers on *Growth* and *Enterprise* plans who have the *Session Replay addon*.

**Why:** Heatmapping is table stakes for qualitative insights. Product managers, designers, and marketers need to be able to see where users click, scroll, and drop off.

**Useful Resources:** [Help documentation](https://amplitude.com/docs/session-replay/heatmaps)

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