
Michele Morales
Senior Product Marketing Manager, Amplitude
Michele Morales is a product marketing manager at Amplitude, focusing on go-to-market solutions for enterprise customers.
Posts by Michele

Getting Started: Product Analytics Isn’t Just for Analysts
Dec 5, 2025
5 min read

Getting Started: Driving Product Engagement by Obsessing Over Activation
Nov 24, 2025
4 min read

The Hidden ROI of Winning Back Users
Nov 24, 2025
15 min read

How High-Quality Data Fuels Success in the Age of AI
Nov 19, 2025
7 min read

Time to Value: The Key to Driving User Retention
Nov 9, 2025
14 min read

Getting Started: Building a Culture of Data Collaboration & Making Data Work Together
Oct 23, 2025
5 min read

Escape Your Frankenstein Stack: How Unified Analytics Drives Growth
Oct 5, 2025
17 min read

Getting Started: How to Structure Your Data Without Creating a Governance Headache
Oct 1, 2025
5 min read

The 7% Retention Rule Explained
Sep 30, 2025
15 min read

What Are Points of Parity? (Practical Guide + Examples)
Sep 21, 2025
10 min read

Getting Started: Digging into Drop-Off with User Behavior
Sep 3, 2025
6 min read

The Amplitude Guide to Building a Successful Customer Retention Strategy
Mar 31, 2025
11 min read